Meeting with reporters following the grand opening of Hard Rock Hotel & Casino Bristol on Thursday, Hard Rock International Chairman Jim Allen answered media questions surrounding the project's development from an old shopping mall to an entertainment destination.
“If we go back, and I say this with great humor to Clyde and Jim, when I first came down, they had signs up in the old Sears building, ‘we’ll that will be the casino.’ And I said I don't think that's going to work. But certainly navigating what we could reuse of the old mall and obviously building this new facility really turned out well. And as Allie Evangelista (President of Hard Rock Hotel & Casino Bristol) mentioned, the temporary [casino] certainly has finishes in it as nice as many casinos in the United States. But we certainly were taken to the next level with the entertainment destination. And as I've been working here now, in and out the last three or four weeks, we're pretty happy with what we’ve created.
“In the United States, not just here in Bristol, there's so many abandoned malls. And unfortunately, something that was so popular in the 70s and 80s now becomes some challenge real estate. So to be able to take that amazing geographic location and turn it into a true destination, hopefully thats something that’s very beneficial to the area itself.
“We are incredibly happy with the results of the temporary [casino], they have truly exceeded our expectations. We're privately held [company], so we don't have to say something just to pump our stock. I mean the reality is, we truly are. You need someone who gives hundreds of millions of dollars away. You know, that's pretty unique.
“And we looked more long term about the relationship, not just how much gross money the facility can generate. But we certainly knew Bristol had this amazing legacy that we could build upon, especially not just because of a recent success. But going back to the history of music, and obviously country music. That’s something very important.”
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